The 2nd International Auction of Costa Rican Specialty Coffee, an internet auction of these special coffees will take place May 15, 2003.
Twenty highly qualified judges from northern and central Europe, the U.S. and Japan will be in Costa Rica to select the best specialty coffees to be included in the auction. They are now receiving coffee samples for preliminary cupping.
"La Cosecha de Oro" - the best of the best of Costa Rican Specialty Coffee - will be available for purchase through bids May 15th over the internet. The auctions are alternative tools that Costa Rica is using to market its coffee at the international level with the idea of creating a niche for itself in the world’s specialty coffees marketplace.
"We believe that this is an excellent opportunity for the Costa Rican coffee sector (at all levels) to feel stimulated to produce each and every time coffee of increasingly higher quality," said the executive director of the Costa Rican Coffee Institute, Juan Bautista Moya, in a recent interview.
The Second Annual Auction via internet is being coordinated and orchestrated by the Costa Rican Coffee Institute (ICAFE) and the Specialty Coffee Association of Costa Rica (SCACR).
"The people are so enthusiastic, most of all the small producers, who see in this second auction a great opportunity to promote and to sell their coffee. They will be able to meet directly, during the selection of the coffee, the international judges and their buyers, cuppers or even at times the owners of the businesses in their own country. This is wonderful exposure to the world - to see the people of Costa Rican coffee from the growers to the millers."
As a preliminary activity of the 2nd Annual Auction, the Fourth Regional Cuppings (Las IV Cataciones Regionales) will be held first to select the coffees that qualify as finalists for "the best of the best" from this year’s harvest.
Around 20 well-known judges, including some from Norway, Finland, Sweden, Iceland and Denmark, as well as a significant number from Central Europe, the United States and Japan will attend the cuppings.
The Specialty Coffee Association of Costa Rica will invite international buyers to participate in the May 15th auction and will make available to them a sample of 300 grams of each of its winning coffees from the Fourth Regional Cuppings for them to test and to decide on which lot to bid during the auction.
Buyers should sign on at the web page of the SCAA, Specialty Coffee Association of America (www.scaa.org), where information is available explaining how to participate in the auction. Signing on will also allow access to the site where the actual auction will take place.
In Costa Rica, members of the coffee industry will be following the auction on a big screen in the Center of Coffee Investigation of ICAFE, located in San Pedro de Barva de Heredia.
The executive director of ICAFE affirms that the auction is a permanent fixture and that it is hoped that each year the number of businesses and producers will increase. The anticipated result is that the Annual International Auction will become a special event eagerly anticipated by distinctive, international buyers.
For more information please visit www.scacr.com.